w7 in the nude palette is a huge dupe for the Naked 3 palette and I've only just realised. Lets start with the prices. The Naked 3 palette you can get for around the £37 mark whereas the w7 palette I picked up for £4.99. So what is it about the Naked 3 that makes it £32 more expensive?
First off, the packaging is clearly better made. Although I much prefer the packaging of the first Naked palette, the quality of the tin of the Naked 3 palette is much better than the w7. The w7 packaging is very cheaply made and feels as though it could fall apart in your hands if you're not too careful.
Inside the palettes at first glance you'll see they both have 12 colours. They both include double ended brushes and the Urban Decay palette has a large mirror opposite, whereas the w7 does not.
The difference in quality of the brushes is apparent as in the Naked 3 palette you get a good quality gold brush with a flat eye brush and on the other side, a bigger blending/ crease brush.
In the w7 palette you again get a double ended brush. On one end you get one of those hopeless, sponge brushes that no one really ever uses and on the other you get a very small flat brush.
Now for the colours. At the first look you can see they look very similar tones and shades.
Here below are the shadows 'Strange' and 'Latte' for example. 'Strange' , at the left is from the Urban Decay and 'Latte' on the right is the w7. The difference in pigmentation in the lighter shades is very noticeable. In the Naked 3 palette the pigmentation for the lighter shadows are good quality and they last much longer than the w7 lighter shadows.
However, in some of the darker shadows you start to see very similar results.
In the photo below, on the left finger is 'trick' and on the right there is' Sun Kissed' . 'Trick' (left) is from the Naked palette and ' Sun Kissed' (right) is from the w7 palette. The pigmentation and colour is very similar and any differences are hardly noticeable.
Here ( in the photo below ) there is ' Blackheart' on the left finger and 'Fashionista' on the right. Any guesses which is which?
The w7 ' Fashionista' is actually on the right and has alot more pigmentation than the more expensive Urban Decay 'Blackheart' on the left.
The colours are slightly different, Blackheart is more of an ashy, grey, matte black whereas Fashionista is a purpley, darker black with hints of red.
In my personal opinion, if I was just starting off with makeup and eyeshadow palettes I'd definitely go grab the w7 palette first. It's just so much cheaper and is a great starter palette. Although all the colours might not match the quality of the Urban Decay palette I still think it's worth getting for a fiver. All in all, the texture of the Naked 3 colours are much creamier and more consistent, but if you're someone ( like myself ) who tends to stick to more neutral, natural and subtle shades I wouldn't hesitate in picking up the w7 palette.
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